- No Code Alex
- Posts
- Why Most Will Never Make Millions
everyone wants to make millions of dollars right?
but most NEVER will and it’s really because of just one thing
they are taking the wrong vehicle
it’s like entering in a car race, and everyone else is in porsche’s and ferraris and you decide to pull up in a honda civic
you could be a 10x better driver
and still get absolutely SMOKED
because you’re in the wrong vehicle
you’re not giving yourself the best chance at success that’s possible
I started off in sales, and it’s great to start in, and learn sales, but it’s a great vehicle for $5-$10k per month, not millions.
starting an agency is great to make 100-300k per year in profit, but not too good past that
drop shipping is overall a crappy business model, you could do a million in revenue and only make 100k
the best vehicle to millions to software
why?
you don’t need to make a million dollars to make a million dollars
hold on, what are you talking about alex?
enterprise value.
every $1 in profit your SaaS makes can be sold for roughly 4-8x that amount
meaning a software that makes $200,000 profit per year can be sold for $800,000 to $1.6M
this is why Iman is focusing on software and other businesses with enterprise value like Big day his direct to consumer brand
this is why Alex Hormozi made his biggest investment ever in Skool
this is how Alex Becker started Hyros in 2019 and sold it for $110M in 2023
don’t you see? the biggest and smartest entrepreneurs are focusing on software because of the enterprise value it creates
and I know what you’re probably thinking
“those guys have huge brands and millions of dollars already”
No code has democratized the software space
you can learn to build software yourself now even if you’re not technical
you can pay for software to be built for a few thousand now instead of tens of thousands
and you don’t need a brand
I started Closify with 0 brand and scaled it to thousands of paying users
my buddy Louis started his company instantchapters and got 100+ paying users without a brand
having a brand is a nice to have, but not a need to have
your company can’t depend on a personal brand anyways, or else it’s not really exitable
what’s in is building client acquisition ecosystems
doing cold email, cold calling, linkedin outbound, making content, making lead magnets, forming partnerships, getting whitelabel partners
you may know of Iman, Hormozi, Becker, etc
but believe me there’s tons of people that have made millions and millions that you’ve never heard of
so if you’re interested in this “new way” of building software with no code and building ecosystems
check out the following two documents
best,
alex