1,000 Downloads in a day

the other day, I scaled Payd to just shy of 1,000 downloads in a day and solving our bottleneck of not having enough creators

now we’re continuously adding 200+ users a day, and I’ve got all these people that want to work with me, and it seems like all of the sudden I’m an “overnight success”

the same way when I went from 0 to 100k followers on IG it looked like I was an “overnight success”

but what people don’t see or know, is I’m 6 years deep in this game of entrepreneurship

to become this overnight success for Payd, I had:

• tested 30+ creators to find styles that worked

• tested 3 different ad platforms

• tested multiple different ways of paying creators

• studied creator marketing for over a year

• made a swipe file of viral videos in my niche

• 6 years of learning psychology / persuasion / marketing

• had more failures than I do “successful campaigns”

and I think this is really important to note, I genuinely fail more than I succeed, when I try new things it will not work more often than it will work

entrepreneurship is a constant battle of enduring stress, here was my last 8 months for you:

paid taxes, had payment processor shut down, had multi 5 figures held for 7+ months, shut down my highest cash flow biz, paid for the development of Payd, got sick, had development delays, had money stolen from me, Payd launched, brought on a few businesses (but had to stop because not enough creators)

then tried everything under the sun to get more creators, partnerships, ads, creators, etc etc etc

and then it was like we FINALLY cracked it, and now we’re growing at such a rapid rate that it’s like an “overnight success”

but that’s never the case, even if that’s what it looks like, this was an incredibly difficult point to get to

but the point is, to blow up your business requires a LOT of testing and willingness to endure stress when things aren’t working or things blow up

if you want me to help blow up your business with creators, between:

• helping make your creator brief

• testing different video styles

• sourcing creators through Payd

book a call here

best,

Alex